GOP and Dem consultants have completely different business model

Rolling Stone : National Affairs: The Enemy Within: "Overpaying consultants, McKinnon adds, may even have cost Democrats the White House. 'Their consultants are getting ten percent -- that's outrageous.' He laughs. 'That's money that could have been spent on other parts of the campaigns. It might have captured 500 more votes in Florida for Gore in 2000 -- or maybe helped Kerry win Ohio in 2004.'"