Wednesday, May 24, 2006

"They call it pollution. We call it life"

Here is a link to a great self-parody of corporate propaganda:

As the New Republic observes:
The two 60-second spots created by the oil industry-backed (CEI)--over $1.5 million in donations from ExxonMobil alone since 1998--will be remembered for breaking the barrier between advertising parodies and actual ads. In "Energy," a young girl dreamily exhales carbon dioxide while evergreen trees soak in the life-sustaining compound. Our right to freely exchange this compound, CEI suggests, is now under attack. The ad makes the War on Christmas look like a mild skirmish compared with the impending confrontation over CO2. "Carbon dioxide," an announcer intones. "They call it pollution. We call it life."